營運策略 : Date : 2016/8/3

為什麼上班時工作做不完 Why work doesn't happen at work 
Jason Fried對於工作有個極端理論:辦公室根本不工作的場所。在TEDxMidwest會議上,他提出了幾個辦公室的問題(他稱之為M&Ms),並提出幾個建議,可以改善這些問題。

Jason Fried has a radical theory of working: that the office isn't a good place to do it. He calls out the two main offenders (call them the M&Ms) and offers three suggestions to make the workplace actually work.


營運策略 : Date : 2016/5/7

怎麼樣才算是一位優秀的領導者?管理學家賽門.西奈克認為,優秀的領導者會讓他們的員工感到安全,並將員工拉入信賴圈中。但是建立信任和安全意味著要承擔很大的責任,在不平等的經濟結構中更是如此。

What makes a great leader? Management theorist Simon Sinek suggests, it’s someone who makes their employees feel secure, who draws staffers into a circle of trust. But creating trust and safety — especially in an uneven economy — means taking on big responsibility.


營運策略 : Date : 2013/11/6

行銷大師Seth Godin 暢銷書紫牛的作者,在這個演講中所要表達的重點是,觀念傳播比專利重要,電視產業的傳播已經失­效,現在是一個散播觀念的時代,產品愈來愈多,人們的時間卻愈來愈少,企業應該思考的­問題在於如何產製可令人評論,且與眾不同的產品,只要能成功散播觀念,就是這世紀的贏­家。

Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead.


營運策略 : Date : 2013/11/2

個人事業發展專家Dan Pink探討工作動機的謎團。他舉出一個社會學家都知道,而企業管理階層卻不懂的道理­:傳統的奬勵並非如我們所想的湊效。

他道出發人深省的故事,更指向一條新出路。

Career analyst Dan Pink examines the puzzle of motivation, starting with a fact that social scientists know but most managers don't: Traditional rewards aren't always as effective as we think. Listen for illuminating stories -- and maybe, a way forward.


營運策略 : Date : 2013/11/1

賽日西奈克有個簡單卻很有力量的模式來告訴我們具啟發性的領導力都以一個問「為什麼」­的黃金圈開始。他的例子包括蘋果電腦、馬丁路德金恩博士和萊特兄弟—以及失敗的例子如­履戰履敗的Tivo(直到最近一場法院的判決才使它的股價上漲三倍)

Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"  His examples include Apple, Martin Luther King, and the Wright brothers ...
 



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